Orientation
The University Orientation is designed for new students to help them settle into University study. There are lots of activities, workshops, competitions and prizes given on Hamilton and Tauranga campuses. The first week of orientation is hosted by the University of Waikato and the second week of orientation is hosted by Waikato Students' Union. I've been in charge of orientation branding three times. Each branding has its own style and background story.
2021 B Semester Re-O'Week
The branding below is the 2021B semester Re-O'Week Intro to Adulthood hosted by Waikato Students' Union. Each poster has a QR code and a link to a separate Facebook event. This branding includes daily event A3 posters, an event calendar and social media tiles and banners for both campuses.
2021 B semester Re-O'Week Intro to Adulthood
Facebook banner Hamilton campus
Facebook banner Tauranga campus
social media tiles for Hamilton and Tauranga campus
2022 B Semester Disorientation
2022 B semester Orientation Night Event Week hosted by Waikato Students' Union. This branding design includes posters, event tickets, social tiles and banners.
posters
event ticket
Facebook banner
Facebook banner
social media tiles
2023 A Semester O'Week '23
As a leading designer of the 2023 A semester orientation branding for the WSU and also the leading concept for the collaboration of both the University of Waikato and the Waikato Students' Union. The design direction that I came up with is the new retro style which combined simplified illustration with retro fonts. Below are the social tiles, Facebook banner and the main poster.
Academic Orientation is hosted by The University of Waikato while O'WEEK '23 is hosted by Waikato Students' Union.
Facebook Banner for UOW
Facebook Banner for WSU
Social Tail for UOW
Social Tail for WSU
Collaboration poster
WSU O'WEEK '23 Main poster
WSU O'WEEK '23 Event Schedule
WSU O'WEEK '23 Day+Night Event Posters Series
Social media tails series including events, prizes giving and event sponsors
Inter-Faculty
Inter-Faculty is faculties compete across a few sports to win the overall Inter-Faculty Sports Championship trophy. This event happens in both Hamilton and Tauranga campus yearly. This branding series include posters, certificates, digital screens and social tiles.
WSU Basement
Since the new student activity space - The Basement has finished the renovation, WSU wanted to add their branding elements into the Basement (including window decoration, logo, roller door painting, road sign and info wall).
The Basement Logo Concept
The simplified exterior building of the Basement will let people immediately connect to the Basement when they see the logo.
roller door concept design
illustration for the basement wall design
road sign concept design
window typography design
notice board concept
on wall look
APEX
Branding project for the final year of Bachelor of Design students Degree Show. APEX refers to the end of students' undergraduate studies and their expectations for their prospects.
Poster
